Research Title :

Rights and Solutions to improve Trademark

protection in Vietnam

                TABLE OF CONTENT

 

PART I: TRADEMARK AND THE IMPORTANCE OF TRADEMARK

1. Trademark

a. Definition

b. Trademark symbol

c. Examples

d. Other concepts

 

2. Why does trademark need to be protected?

a. Trademark is an invisible property

b. Trademark acts as a costomer collector

c. Trademark enhances product’s competitiveness

d. Losing trademark causes damages to companies

 

PART II: SITUATION OF VIETNAMESE TRADEMARK PROTECTION

1. Regulatons

2. Current situation

a. Trung Nguyen Coffee

b. Petro Vietnam

c. Vietnam Tobacco corp. (Vinataba)

 

PART III: DIFFICULTIES AND SOLUTIONS

1. Difficulties in protecting trademark

Low awareness

High registered fee

Insufficient in the process of trademark registration

High registered fee

2. Solutions

a. In terms of the State

b. In terms of enterprises